When I started working with aesthetic clinics, I saw the same problems again and again. Amazing practitioners burnt out, underpaid, and buried in daily chaos. I’d been there too. I quit my delivery job and stumbled through years of trial & error, wasted ad spend, and clients who weren't happy and wanted refunds.

Clinic owners were drowning, not because they weren’t skilled, but because they thought more effort was the answer. More posts, more ads, more hours. But the real issue? They didn’t know how to run a business that worked without them.

After working with hundreds of clinics, I realised the root cause wasn’t marketing. It was positioning and systems. Most clinics looked and sounded like everyone else, so they ended up attracting bargain-hunters, not premium clients.

I created the 6-Step Premium Positioning System to fix that, once and for all.

In Step 1, I help you re-brand your clinic from “just another option” to the local premium authority using the Premium Brand Blueprint. That way, affluent clients start seeing you as the go-to expert before they even pick up the phone.

Step 2 is where we craft irresistibly simple “book-now” mini-offers, your Unicorn Intro and three-tier packages that fill your calendar with qualified, high-intent clients within days, not weeks.

In Step 3, we build your Booked Solid 24/7 Video Funnel: short, hyper-targeted clips shot and scripted to magnetise premium leads, so you go from chasing prospects to waking up to DMs and Dials booked solid.

In Step 4, we install the conversion code system so every inquiry becomes a booking with deposit. With rapid-reply flows, NEPQ questioning, and a simple consultation framework, your team closes £2K–£5K+ packages confidently, so you’re off the hook from day-to-day selling.

Step 5 you get the Freedom Through the Clinic OS system to document SOPs, build your KPI dashboard, and delegate the details, eliminating firefighting, plugging profit leaks, and freeing up 5–10 hours/week without losing an ounce of control.

Step 6 we architect your High-Ticket Transformation Packages with a 3-tier upsell ladder that maximises client results and profit. From naming formulas to profit-margin calculators, you’ll never leave money on the table again.

This method works because it fixes the actual problems, confused positioning, broken systems, and zero freedom. It gives you structure your clinic can scale on, not fluff, guesswork, or burnout marketing.

Clinic owners who use this have built £30K–£100K+/month businesses with teams that sell for them, calendars full of premium clients, and the time to actually enjoy their lives.

And me? I now get to work fewer hours, help my clients do the same, and watch them go from worn out and worried to confident CEOs in control of their growth.

That’s what I want for you. Let me show you the shortcut.